Category: Tips and Tricks
You got mail. Even more accurate, you got email; lots of it. All it takes is an hour long meeting and a half-hour for lunch to have your e-mail box overflowing with mostly worthless electronic correspondence. Since you’re an accomplished digital marketer, you want to know how to get your email newsletter to stand out … Read More
When it comes to marketing, it is important to feel secure about how effective a strategy is when you are dedicating effort and resources towards it. Marketing via email has likely come up as an option to boost your business’s visibility. But is email marketing worth it? Thankfully, there are many instances where utilizing this … Read More
If you develop websites for a living and manage multiple projects at once or you have a multitude of websites that you and/or your team manage then you know how quickly things can get out of hand and disorganized. After spending countless hours thinking about this, I think I have the answer. Managing even just … Read More
The things that have brought me joy have involved being a part of a community. And I think, for a lot of people, that holds true. Community takes on a lot of forms and personalities. Creating the community you want around your product, service, or passion is a great way to stay happy and interested … Read More
When it comes to modern marketing, the basics seem to get passed over completely by the majority of new businesses out there. There’s a huge focus, an obsession, really, with learning everything they can about digital marketing, leaving the foundations of traditional marketing in the digital dust. I understand the obsession — when you really … Read More
I don’t really do New Years Resos. I add things throughout the year, though, to change things up. Last year, I knew I wanted to become a better writer. So I committed to a process of writing more, either by blogging or simply by writing things down. I’ve always enjoyed being a morning person, but … Read More
I’ll start by saying that DigiSavvy is a Pantheon Agency partner. This article discusses how I use Pantheon for our projects. No affiliate links or anything crazy like that; just my own observations and opinions on running a smooth site. Why am I writing this in the first place? I’m not selling Pantheon here; their platform … Read More
If you Google “10 Tips for Small Biz Social Media” you’ll find a ton of articles. Literally tons! Most of them will have great ideas, and you should review some of them to see if there’s anything actionable you can use for your own business. In this article, I’m going to try to give you … Read More
Page builders. They’re all over the place and if you build sites for clients then you’ve at least given some “side-eye” at the solutions that are out there. The most polished and refined is clearly Beaver Builder. I’ve used Beaver Builder on a few projects now. I like its ease of use. However, what I … Read More
I was honored to be invited to speak at the LAdobe User Group meetup, in Santa Monica. It was a fun and informal event sponsored by Inmotion Hosting and Recruiting Social. Big thanks to the sponsors! Adam Bell runs the LAdobe User Group and has done so for roughly twenty years! That’s older than my … Read More
This article is part of the “Way of the Tortoise” series. You can check out our other posts in this series here. Check back regularly to read our other updates. I’m not going to keep jamming the same stuff into your head that you have heard and read. You already know the getting found online … Read More
This article is part of the “Way of the Tortoise” series. You can check out our other posts in this series here. Check back regularly to read our other updates. Today we’re going to talk about SEO. It’s a topic shrouded in mystery, like Cold Hands from Game of Thrones. Be wary of spoiler alerts if you go Googling those … Read More