Author: Kassandra Aguilera
It’s a new year and you still don’t have a website. Or maybe you have a website but it’s not doing anything to help your business get where you want to go. What do you want to do? Ask yourself the following questions: Why is having a website important? How can it help my business? … Read More
We’re almost at the finish line. Once you’ve developed your website and found your marketing strategy, it’s time to keep an eye on how well your website is performing. By adding analytics, checking on SEO performance, protecting, and evaluating the health of your website you will be able to maintain and stay up to date. … Read More
Step two of our Website Development Cheat Sheet is how to market your website. A lot of business owners think that after they create a website they don’t have to update it or add anything new and forget that websites need to be marketed online with keyword strategies, SEO practices, social media platforms, content creation … Read More
Starting a website can be intimidating. As a business owner you know you need online visibility, and sure, you know how to do a few things on the computer, but there’s a learning gap of exactly what it takes to get an up and running website. This is Part One of our Website Development … Read More
Are you a business owner? If you are, I wanted to remind you that it’s officially the 3rd quarter. You know what that means? It’s time for your 3rd Quarter Website Check Up! Businesses are a lot like people in the way that they need check-ups. They develop and grow over the year and need … Read More
You think of content, you create it, then you put it to the world and wait for results. Repeat. Repeat. Repeat and nothing has changed. The results you wanted aren’t what you thought and you look at your processes, but still have no clue on what’s wrong. Is this what you’re experiencing? Well, let me … Read More
Today Kassandra recounts her experience working at the Small Business Development Center (SBDC), which is a branch of the Small Business Administration. The SBDC is not only a wonderful organization to work for they also provide a number of valuable resources for small business owners. — Alex Everyone remembers their first kiss, their first car, … Read More
What does content have to do with promoting your business online? A lot! Thousands of words, hundreds of photo shoots, and thousands of photos later, the people behind JacketSociety give us their insights into marketing their business online. This is the second DigiSavvy Small Business Client feature for National Small Business Week. If you haven’t checked … Read More
Happy National Small Business Week Everyone!! This week is important for the team at DigiSavvy because we understand what it’s like being a small business. We know how much time it takes, we know how overwhelming it can be, we know it can be lonely, but we also know how rewarding it is, we know … Read More
“Word of mouth is the best form of marketing.” Many of our leads and clients tend to agree that word of mouth marketing is the most powerful form of marketing. Back in the day, businesses would generate a majority of their business from a lead that was referred to them from their network. As times have … Read More
The hype of the new year has finally worn off and you’re looking back at how fast this year is going. Crazy, I know. It’s that time of the year to reflect and see if your business goals are aligned with what you want to do for the rest of 2018. Here are 2018 top … Read More
There’s a lot of talk going on right now about Google increasing their Meta Titles and Meta Descriptions, but what does that have to do with you? ^ This is exactly how it can feel with online marketing. Trust me, we’ve all been there, but that’s what this article is all about, learning how all … Read More