AlexVasquez.
Founder and Principal at DigiSavvy. I help businesses get where they’re growing. I do that by building robust website platforms for our clients then quietly run them so they don’t have to. Writing here about the boring discipline that keeps sites fast, stable, and out of your way.
All articles.
Everything Alex Vasquez has shipped — newest first.
Stop treating updates like a chore
Updates aren’t housekeeping — they’re the immune system of your website. The trick isn’t doing them bravely. It’s…
May 28, 2026Flat-rate vs hourly: what website care should actually cost
Hourly billing makes you hesitate to report problems with your own website. That misaligned incentive — not the…
May 24, 2026The CRM you already have is probably enough
Before you buy another CRM, a straight look at why the tool was never the problem — and…
May 14, 2026The real cost of downtime (and how to never pay it again)
Downtime’s invoice arrives in five currencies — lost sales, lost trust, lost rankings, panic rates, and your weekend.…
May 12, 2026When to fire your website
Some websites deserve a fix. Some deserve a severance package. Five clear tests for telling the difference —…
Apr 30, 2026WordPress or Shopify for your store? A straight take
We build on both, so we have no horse in this race. The straight version of WordPress vs…
Apr 30, 2026What “proactive monitoring” actually means
“We monitor your site” can mean almost anything. Here’s what it should mean — the six layers, what…
Apr 18, 2026Core Web Vitals, minus the panic
Three metrics, plain English, no doom. What Core Web Vitals actually measure, how much they matter (some), and…
Apr 16, 2026How we got Urban Southern a 900% sales lift
Fewer than ten sales in two years, then a 900% lift and an acquisition. The Urban Southern playbook,…
Apr 3, 2026Block themes, one year in
A year of shipping client sites on block themes: what genuinely got better, what still bites, and who…
Apr 2, 2026Why we quote fixed fees
Hourly billing rewards slow work and punishes candor. Why we quote fixed fees instead — and what that…
Mar 19, 2026The five-minute performance audit anyone can run
No tools to install, no jargon to learn. Five checks, one minute each, and you’ll know more about…
Mar 5, 2026Automations that quietly save us a day a week
No AI hype, no platform migrations — seven small automations we actually run, what each replaces, and how…
Feb 19, 2026Using AI and Automation to Transform Membership Engagement
When our client Aurras approached us about revamping their membership model, we knew we had a lot of…
Nov 11, 2024Getting Started with Bricks Builder: An In-Depth Guide.
img.post-top-featured.wp-post-image { border: solid 1px #212121; } Bricks Builder has been getting much more attention in recent months,…
Jan 15, 2024Breakdance Page Builder Review: Is it Any Good?
Recently, I provided my thoughts on several WP-focused page builders that are currently available. Breakdance is one of…
Jun 27, 2023Building a Membership Website
Membership websites are all the rage. You’ve seen people run Patreons and Only Fans pages and similar. These…
Jun 20, 2023A WordPress Event Calendar Roundup of Reviews for 2023
Editor’s note – Pardon the weird ass Midjourney image there. There’s a lot of weird sh*t happening in…
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