email marketing, iphone mockup

Email personalization is the act of using your recipients’ personal information, such as names, to customize an email sent out to a bulk mailing list. Tailored emails have higher click-through … Read More


12 Jul 2021
Thin line flat design of Email marketing

As a business owner, one of the most effective forms of marketing you can use to reach your target customer is email marketing, in which you send out regular newsletters … Read More


05 Jul 2021
scheme and open book

With time slowing down as it has this past year, many have decided to finally pick up that new hobby or skill. And what better place to find information on … Read More


22 Feb 2021
Digital and social marketing

Video has become the new content marketing star for a growing number of small business operators. According to a survey conducted by Ascend2 and Demand Metric, business websites are the … Read More


15 Feb 2021
E-learning concept in flat style - digital content and online webinar icons

2020 will go down as one of the most challenging years for businesses across the United States and throughout the world. From curbside service to limited capacity requirements, businesses had … Read More


11 Jan 2021
content marketing seo optimization online blog

Got content? It’s a question that is asked of small business owners concerning their websites, but it should be the most important question asked about social media marketing campaigns. Most … Read More


19 Oct 2020
Answer questions with your content.

The internet has a ton of information on it. When researching any given topic one can find arguments for or against; one can find pros/cons of any product or business. … Read More


10 Sep 2019
repurposing your content

Creating content is hard. When it comes to thinking of what new bit of content to create next we often stumble along the way. What can we do to work … Read More


03 Sep 2019

Email marketing remains one of the most effective ways to attract new customers, as well as cultivate the business generated by the loyal patrons of your company. In addition to … Read More


22 Jul 2019
why are my open rates so low?

Email marketing has been around since Al Gore “invented” the Internet. However, it remains relevant well into the 21st century, while other forms of digital marketing strategies have fallen off … Read More


16 Jul 2019
how to improve your email marketing campaigns

There isn’t much that’s ‘old school’ in digital marketing. Even social media networking standouts Facebook and Twitter constantly revamped their platforms to accommodate rapidly changing user needs. However, one digital … Read More


03 Jun 2019

There are a lot of acronyms in the digital marketing world that leave many of us scratching our heads. Yet, business marketing acronym should turn on the light bulb burning … Read More


27 May 2019