how to improve your email marketing campaigns

There isn’t much that’s ‘old school’ in digital marketing. Even social media networking standouts Facebook and Twitter constantly revamped their platforms to accommodate rapidly changing user needs. However, one digital marketing strategy remains about as old school as any other element. Email campaigns are a well-oiled, sales generating machine. Think about the return on investment … Read More


03 Jun 2019

There are a lot of acronyms in the digital marketing world that leave many of us scratching our heads. Yet, business marketing acronym should turn on the light bulb burning bright in our active minds. SEO. Search engine optimization (SEO) represents the concept of increasing sales by driving more traffic to business websites. Unlike paid … Read More


27 May 2019

It’s a head-to-head comparison. Do we think ActiveCampaign or MailChimp are a better choice for your business? ¯\_(ツ)_/¯ – I guess you have to read more to find out! As a continually evolving platform designers create to assist digital marketers in finding sales leads, marketing automation (MA) software also is effective at sales funneling and … Read More


20 May 2019

Congratulations! You’ve decided to create a website to improve awareness for your brand and more importantly, to reach a wider audience that leads to growing your loyal customer base. However, one word has got you stumped. Content. Whether you’re re-designing a different version of your business website for the fourth time or starting from scratch … Read More


06 May 2019
activecampaign for caldera forms

Do you love Caldera Forms but feel frustrated by its lack of integration capabilities with ActiveCampaign? ActiveCampaign is a top marketing platform available. Let your frustrations go because we are here to bring you the ActiveCampaign for Caldera Forms add-on! The ActiveCampaign addon for Caldera Forms is now available for purchase! This is the newest … Read More


02 Aug 2018

If you’re a lover of Ninja Forms, like me, and you also love and use ActiveCampaign then you’re likely vexed as to why there wasn’t v3.0 integration available. ActiveCampaign is one of the most powerful and popular marketing platf0rms available. Be vexed no more, the ActiveCampaign for Ninja Forms Add-on is here! The ActiveCampaign addon … Read More


02 May 2018

Happy National Small Business Week Everyone!! This week is important for the team at DigiSavvy because we understand what it’s like being a small business. We know how much time it takes, we know how overwhelming it can be, we know it can be lonely, but we also know how rewarding it is, we know … Read More


30 Apr 2018

There’s a lot of talk going on right now about Google increasing their Meta Titles and Meta Descriptions, but what does that have to do with you? ^ This is exactly how it can feel with online marketing. Trust me, we’ve all been there, but that’s what this article is all about, learning how all … Read More


15 Feb 2018

The elevator pitch. Do you have one? Do you need one? Elevator pitches annoy me because I feel like they do more to confuse someone so that they ask you more questions as opposed to just answering the initial question: “So, what do you do?” That type of thing annoys me, which is why I … Read More


26 Jan 2017

This article is part of the “Way of the Tortoise” series. You can check out our other posts in this series here. Check back regularly to read our other updates. A couple of things happened the other day. I watched a documentary on Netflix, as many others have done, titled Minimalism. I then read this excellent piece … Read More


09 Jan 2017

If you Google “10 Tips for Small Biz Social Media” you’ll find a ton of articles. Literally tons! Most of them will have great ideas, and you should review some of them to see if there’s anything actionable you can use for your own business. In this article, I’m going to try to give you … Read More


08 Dec 2016

This article is part of the “Way of the Tortoise” series. You can check out our other posts in this series here. Check back regularly to read our other updates. I told Jennifer: “Hey, great job on your guys’ redesign. What were the goals you had for the refresh?” Without skipping a beat, Jennifer said … Read More


27 Sep 2016