Answer questions with your content.

The internet has a ton of information on it. When researching any given topic one can find arguments for or against; one can find pros/cons of any product or business. What is your aim when creating content? Establishing Trust AND answering questions! As a business owner, you hear a lot about how you need to … Read More


10 Sep 2019
repurposing your content

Creating content is hard. When it comes to thinking of what new bit of content to create next we often stumble along the way. What can we do to work through that? Digital marketing is full of fancy terms that often confuse business owners. For example, take repurposing. repurpose | rēˈpərpəs | verb [with object] … Read More


03 Sep 2019

Email marketing remains one of the most effective ways to attract new customers, as well as cultivate the business generated by the loyal patrons of your company. In addition to being a highly effective marketing tool, emails also create a more personal relationship with all of your customers. Even though email tends to be effective, … Read More


22 Jul 2019
why are my open rates so low?

Email marketing has been around since Al Gore “invented” the Internet. However, it remains relevant well into the 21st century, while other forms of digital marketing strategies have fallen off the marketing radar. Here’s why email marketing remains an integral part of any online marketing program: Builds powerful relationships with customers Develops a brand identity … Read More


16 Jul 2019
how to improve your email marketing campaigns

There isn’t much that’s ‘old school’ in digital marketing. Even social media networking standouts Facebook and Twitter constantly revamped their platforms to accommodate rapidly changing user needs. However, one digital marketing strategy remains about as old school as any other element. Email campaigns are a well-oiled, sales generating machine. Think about the return on investment … Read More


03 Jun 2019

There are a lot of acronyms in the digital marketing world that leave many of us scratching our heads. Yet, business marketing acronym should turn on the light bulb burning bright in our active minds. SEO. Search engine optimization (SEO) represents the concept of increasing sales by driving more traffic to business websites. Unlike paid … Read More


27 May 2019

It’s a head-to-head comparison. Do we think ActiveCampaign or MailChimp are a better choice for your business? ¯\_(ツ)_/¯ – I guess you have to read more to find out! As a continually evolving platform designers create to assist digital marketers in finding sales leads, marketing automation (MA) software also is effective at sales funneling and … Read More


20 May 2019

Congratulations! You’ve decided to create a website to improve awareness for your brand and more importantly, to reach a wider audience that leads to growing your loyal customer base. However, one word has got you stumped. Content. Whether you’re re-designing a different version of your business website for the fourth time or starting from scratch … Read More


06 May 2019
activecampaign for caldera forms

Do you love Caldera Forms but feel frustrated by its lack of integration capabilities with ActiveCampaign? ActiveCampaign is a top marketing platform available. Let your frustrations go because we are here to bring you the ActiveCampaign for Caldera Forms add-on! The ActiveCampaign addon for Caldera Forms is now available for purchase! This is the newest … Read More


02 Aug 2018

If you’re a lover of Ninja Forms, like me, and you also love and use ActiveCampaign then you’re likely vexed as to why there wasn’t v3.0 integration available. ActiveCampaign is one of the most powerful and popular marketing platf0rms available. Be vexed no more, the ActiveCampaign for Ninja Forms Add-on is here! The ActiveCampaign addon … Read More


02 May 2018

Happy National Small Business Week Everyone!! This week is important for the team at DigiSavvy because we understand what it’s like being a small business. We know how much time it takes, we know how overwhelming it can be, we know it can be lonely, but we also know how rewarding it is, we know … Read More


30 Apr 2018

There’s a lot of talk going on right now about Google increasing their Meta Titles and Meta Descriptions, but what does that have to do with you? ^ This is exactly how it can feel with online marketing. Trust me, we’ve all been there, but that’s what this article is all about, learning how all … Read More


15 Feb 2018