That sounds pretty dramatic, doesn’t it? “Plugins that SAVED me??” What does that even mean? Sometimes a plugin comes to the rescue when in a dire situation. This week, I’m talking about a plugin that saves me a few minutes ever week. My very first WordPress blog is over here. One of my dear friends who … Read More


27 Aug 2015

Yeah, you heard me. Don’t worry about your friggin’ bounce rates. But anything having to do with pretty much anything relies on being able to measure a thing against effort put into that thing. What?? More succinctly: If you’re going to do something, make sure it’s trackable and measurable so you know what to improve … Read More


24 Aug 2015

Yeah, you heard me. Don’t worry about your friggin’ bounce rates. But anything having to do with pretty much anything relies on being able to measure a thing against effort put into that thing. What?? More succinctly: If you’re going to do something, make sure it’s trackable and measurable so you know what to improve … Read More


24 Aug 2015

I was talking with a colleague of mine a few weeks ago, Wes Chyrchel. He asked me about my projects last year and how I felt about them. I felt like most of them were a struggle, they were hard and some of them ended badly. Wes pressed and asked why and what percentage of … Read More


29 Jan 2015

What? You thought I was going to do a blog post and troll the blogs and podcasts that I hate? Come on, people! Get it together!! I don’t have time to sit down and troll people all day, but if I did I would send them gobs of glorious fucking glitter (Thanks to Rebecca, from … Read More


15 Jan 2015

The other day I wrote about why Some Traffic Just Sucks. Now I’d like to talk to you about “good traffic.” It’s the stuff that people pay big bucks for. It’s not just traffic for the sake of more traffic, though. It’s really purpose-driven traffic. What does that mean? Why do people come to a … Read More


23 Nov 2014

Depending on who you talk to, you’ll get the line that your keyword rankings do or don’t matter. Annoyingly rankings ARE important. If your keywords draw-in good search traffic then that traffic is going to folks on the first page or the search result. That’s just a fact. That said, you shouldn’t create content for … Read More


17 Nov 2014

We’ve been working with a client on issues related to bounce rate and pageviews. Their bounce rates are especially hi, 80% and above. That’s high and can signal that there’s a very real problem happening. So what do you do about it? Start with the mechanics How is your site speed? Is your site loading between 1 … Read More


05 May 2014

I’ve sat down with a client and eventually we get to the topic of traffic, lead-gen, conversions etc. There are a couple easy things one can do to get a leg up on this, such as PPC. But that alone isn’t an answer, it’s one spoke on the strategy wheel. Right? So, during this conversation, … Read More


28 Apr 2014